I have been on the set for this commercial. It was filmed in a studio. I took HDRI photos, references photos of the props and got all the camera informations needed to make proper tracking. We shot different passes (with, without props) in order to get enough material in post prod. The exteriors of the flat have been extended in DMP and the transformations of the props have been made in 3D, some of them in 2d.
Below is the commercial: